Art Requirements

Graphic Specification - Check The Following For Your Art Files.

  • CMYK Mode? Your graphic must be in CMYK mode. Colors may differ in RGB mode.
  • Regular Black or Rich Black Color? Set the CMYK to C 75, M 75, Y 75, K 100 (See below for more details)
  • Good Resolution? Your file needs High Resolution 125DPI.
  • Right Dimensions? Your file size need to be saved as full size.
  • Preferred File Type - PDF | Acceptable Files - TIFF, JPG, AI, EPS, PSD (flattened)
  • Fonts - Outlined, Images - Embedded
  • Art files need to be print ready with no template lines

Graphic Service

Graphic design charge is $65/hour with a minimum of 30 minutes. Most graphic design jobs take anywhere from 1 to 3 hours. A graphic artist will consult with you first to understand what you want, after which you will receive an estimate of charges before design time begins.

Photoshop Users

Whether you use our templates or you create your own document, please make sure the dimension of your file is the exact size of the finished size.

Image Resolution

Photos and graphics need to be 125 DPI at full size

In Photoshop, you can go to

  1. IMAGE
  2. IMAGE SIZE

to find out your file resolution.

Determine Image Quality From Source

  • Low Quality:
  • Screen capture of video frame
  • Low resolution / low quality stock photography
  • Image lifted off a web-page
  • Good Quality:
  • High resolution / high quality stock photography
  • High resolution / high quality scanner

Why 125 Dpi?

Since your banner will be a large format print, you don't need to prepare your file in 300 DPI which is usually used for smaller format print.

Color Mode

Your file has to be in CMYK mode. You can go to Image > Mode > CMYK to view the setting.

Rich Black / Regular (True) Black  

If you have ever had problems getting a nice deep black printed, you are not the only one. When designing your art, if you have your standard black color set to C 0%, M 0%, Y 0%, K 100% your black may come off a little different than expected. It will lose its richness and not be dark black.
To get a rich black use the following:

C 75%, M 75%Y 75%,K 100%

 

If you are uncertain of the quality of your images, please email us at cooleymediagroup@gmail.com

Illustrator Users

Image Resolution

Your images (any graphics that are not vector) need to be 125 DPI at full size.

Determine Image Quality From Source

  • Low Quality:
  • Screen capture of video frame
  • Low resolution / low quality stock photography
  • Image lifted off a web-page
  • Good Quality:
  • High resolution / high quality stock photography
  • High resolution / high quality scanner

Why 125 Dpi?

Since your banner will be a large format print, you don't need to prepare your file in 300 DPI which is usually used for smaller format print.

Color Mode

Your file has to be in CMYK mode. 

- COLOR PALLET

- OPTION CMYK

Fonts

Convert all your text outlined.

-TYPE

-CREATE OUTLINE

*If your text are not created outlined, font shift might occur.

Saving

When you are done with the design, save the file in EPS format.

If you have extra graphics outside of the finished size area, create a crop area with the exact size of finishing size before saving.

If you need our graphic designers to modify your art work, send us your original Illustrator file(s).

(Graphic modification - $65 per hour. Please email cooleymediagroup@gmail.com for estimated time.)

You Are Almost Done!

Before you upload the file(s) to us, open the EPS file you just saved.

Review all the graphics/text and make sure the dimension is right.

If you are satisfied with what you see, please EMAIL FILES with your contact and order information.

Rich Black / Regular (True) Black 

If you have ever had problems getting a nice deep black printed, you are not the only one. When designing your art, if you have your standard black color set to C 0%, M 0%, Y 0%, K 100% your black may come off a little different than expected. It will lose its richness and not be dark black.
To get a rich black use the following:

C 75%, M 75%Y 75%,K 100%

 

If you are uncertain of the quality of your images, please email us at cooleymediagroup@gmail.com